Sanrio Inc. has signed on to partner with Major League Baseball to create a Hello Kitty-themed line of merchandise for all 30 teams this season.
Last season, Sanrio rolled out Los Angeles Angels, Los Angeles Dodgers, and San Diego Padres Hello Kitty-themed gear, and it's expanded the line of products to cover all of MLB this season.
"Beginning on Opening Day of the 2014 season, MLB-themed Hello Kitty products will be available at the in-stadium stores of all 30 MLB teams, select mass retailers, sporting good and specialty stores and MLB.com. Merchandise will include a variety of souvenirs and fan accessories, from collectible Hello Kitty team baseballs, pins, key chains, magnets and plush, to cell phone covers, bags, throws and much more, with MLB-themed apparel also available. Select items will be available later this Spring at Sanrio.com and select Sanrio Boutique Stores."
The following parks will offer special Hello Kitty promotions this season:
Los Angeles Dodgers at Dodger Stadium - June 3, Hello Kitty mini bobble head gift
San Francisco Giants at AT&T Park - June 8, Hello Kitty plush gift
Los Angeles Dodgers at Dodger Stadium - July 10, Hello Kitty travel mug gift
New York Yankees at Yankee Stadium - August 24, Hello Kitty bobble head gift
Sources:
Hello Kitty Announces a Relationship With Major League Baseball By Ryan Yousefi
mlb.com